Hard Web is a web design, SEO and Google AdWords Management business based on the Gold Coast in Qld since 1999.
I am the Hard Web proprietor, my name is David Thatcher (right).
I have been a self-employed web designer since 1999 and I specialise in all things Google. My business Hard Web is a Google AdWords Certified Partner and I am also Google Analytics IQ certified.
I will custom design a professional website for your business which will generate new leads for you via search engines such as Google© but also Bing/Yahoo who are now merged for search purposes.
This will make your business more money by getting you more leads for you to convert into customers so you can generate more profit.
Simple!
Good Question!
The answer is by making you a Google friendly website that will rank highly in Google searches for your targeted keywords.
Also if you choose I will set up a Google AdWords campaign for your website to get immediate "clicks" (visits) while the SEO strategy is building.
I love doing SEO as it is very satisfying to see visitor traffic grow as a result of my work and if my client has a good business they will make a lot more money from the new customers that this low cost form of advertising generates.
I have had some great SEO results for my clients which have lead, in some cases, to dramatic turnover increases for their businesses.
SEO is the practice of raising your website's natural or organic rankings (not the paid or sponsored listings) in the search engines (mainly Google) for targeted keyword search results.
I have done SEO on both new sites that I have designed and on pre-existing websites that I did not design and after 12 years I believe my SEO work is amongst the best and cheapest on the Gold Coast!
Being able to use the Google Analytics tool to accurately measure the visitor traffic and record which search queries that the visitor used to find your website is one of the major reasons why I am good at SEO.
Being able to test different SEO (or SEM) practices and then see if they work or not defines a new "scientific" testing method behind the Advertising $ spend.
New advertising is SEO together with SEM (the most successful SEM product is Google AdWords). The future of advertising is this is much better than old forms of advertising because the results can be measured accurately.
Ring me now on 5526 2939 to discuss how I can improve your rankings for the big 3 search providers, Google©, Yahoo© and Bing©.
NB. Because of the volume of Google's users, getting a ranking of say 5th in Google will generate a lot more visitor traffic than even the combined traffic generated by a #1 rank in both Yahoo and Bing.
My knowledge of what works in SEO (and what doesn't work) is based on my own SEO strategies that have been refined and ultimately proven successful for me and my clients over the last twelve years.
See my portfolio of websites designed and/or optimised by me.
You may contact them for any reviews or references.
See also my cheap web design prices which are very competitive.
My typical web design clients are people who need a website that is optimised for search, professionally designed and needs it fairly quickly.
I design websites for the business sector in areas such as manufacturing, professional, service related, retail or tourism related but I have also made webpages for schools, clubs, individuals and other non-business customers.
I have been a self employed full time web designer since 1999 and currently work from a home office at:
25 Savoy Drive Broadbeach Waters
Gold Coast, Qld, 4217 Australia.
Previously I web designed from premises in Surfers Paradise (4 yrs) then Broadbeach (1yr).
Please call me now on (07) 5526 2939 to find out how I can grow your business by generating new leads from good search engine rankings for your website!
SEM stands for Search Engine Marketing and refers to paid advertising on the internet. I have been certified since Dec 2010 in Google's main SEM product: Google AdWords. I am individually qualified in one of the three "specialist areas" of AdWords namely Search Advertising, the other two areas of study are Reporting and Analysis and Display Advertising.
This means that I am able to professionally manage your AdWords campaign and be able to maximise the Adword's campaign's effectiveness.
My aims as your Adwords manager are many but the basic aims are to try to make your AdWords dollar spend go further by targeting the campaign better to a real prospective customer of your business (avoiding clicks by non-prospects).
I will also try to reduce the CPC (cost per click) which on a fixed daily budget, means that you will have more prospects clicking on your Ad.
Typically other parts of the job of AdWords management might entail:
There goes my hero
I am a member of the Google Engage for Agencies program (Australia).
Above is a photo of me and a personal hero of mine Mr. David Booth of Cardinal Path which is a large online marketing business in the U.S.A.
He was a keynote speaker of the Google Engage (Australia) Master Class in Brisbane on 25th February 2012.
I learnt a lot from him and he is a nice guy and very helpful. That was the second time I have heard him speak at a Google AdWords seminar in the last 6 months and he had 100% new material which was amazing.
I also met Stasia Holdren that day, she is also a fantastic speaker with all the information I could ever want about Google AdWords.
I bought her book (online for my android tablet) which is called Google Adwords - Managing your Advertising Program (link goes to Amazon paperback version), I recommend it for AdWords users who want to get more out of their AdWords money.
What is Google Webmaster Tools?
On these 23 pages (link above to introduction and below) I explain the 23 categories of tools within webmaster tools. What they do and what use they are. Also screenshots and information about each category and tool within the webmaster tools suite.
Google Places
Another new page I just researched about Issues with Google Places for business listings and implications for SEO.
Self hosted video
See some of my self-hosted streaming videos that are easy and cheap to embed on your website and are less fuss than Youtube.
Here are some free web design tools I have been using lately.
Here is a javascript program that shows what the character codes (or unicode character entities) in the &#nnn format from  to ϧ render in your webpage.
My new business name and logo for that side of the business is AdPad. The new AdPad website is in a blog format using Wordpress and the theme creator Thesis by DIY Tools
You can say you like the Hard Web website (below)...Even if you don't!
Top 9 free Google business products
(links open in new window)
Google Search (heard of it?)
Google Analytics (website stats)
Google Places (free business listing)
Webmaster Tools (excellent for SEO)
Google+ business pages (get on it now)
Google Docs (cloud solution)
Google calendar (I use it everyday)
Chrome (browser)
Gmail (webmail)
Hard Web is a
Google Adwords Certified Partner
Phone David now on:
(07) 55262939 or 0401 352 269
or email
Check my SEO & Web Design Portfolio
Here is another new website just completed on 11th April 2010, for Plumbers Gold Coast. Also see page on Geology Jobs Australia.
Hard Web is now in it's 13th of Trading on the Gold Coast!
The Web is now being served in many different hardware devices inluding tablet, mobile phone and ultrabook...
contact Hard Web to find out how you can optimise your website to suit different delivery devices.
Please allow me to introduce myself.
My name is David Thatcher.
I am a web designer.
I am also:
I do:
I don't:
Below is another Google page which shows my exam results in more depth, it includes that I have regained the Google Analytics Individual Qualification (it has an expiry time of 18 months and I made sure to renew my qualification before that time was up)
Here is another Google page (last one I promise) where you can search for people all over the world (or just Australia) with certain Google Qualifications (good for checking for dodgy operators!)Go to the Google Testing Center and click on the following graphic found at the bottom of the list.
SOCIAL
Here is another way of giving Hard Web a vote of confidence, the Google+ for business badge.
Click to check out Hard Web's g+ page.
Or you are welcome to use the old fashioned "social web" measure of approval...
Become a fan of Hard Web's Facebook page
...or you can like my Facebook blog...
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